WHEN CROSS BORDER ACQUISITIONS MAKE SENSE

Cross-border acquisitions constitute the overwhelming majority of foreign direct investment flows. Such takeovers transfer ownership of valuable assets held by domestic firms – including technologies, trade secrets, capital, and distribution networks – to foreign enterprises. Many policy makers malign cross-border takeovers that occur within their national industries, citing concerns that such activity transfers domestic economic prowess into foreign hands.

Dinc and Erel (2013) show broad evidence from 15 EU countries that national governments are much more likely to resist foreign acquisitions of domestic firms, despite the fact that EU treaty rules do not grant the right of governments to oppose mergers and acquisitions (M&A) on the basis of nationality.

Even without the de jure power to block foreign acquisition activity, governments appear to have substantial de facto power, as they show that governmental resistance to cross-border M&A effectively inhibits foreign takeovers. In recent weeks the line between de jure and de facto power has blurred. France recently granted economic minister Arnaud Montebourg the authority to block any foreign M&A attempt within ‘strategic’ industries. Also, Australia exercised its authority to block an acquisition bid by US firm ADM amid strong criticism that it ran counter to Australia’s traditional “open for business” stance on inbound foreign investment, potentially concerning others that the government may become more nationalistic with regard to acquisition activity.

All these concerns about foreign acquisitions of domestic firms are predicated on the idea that foreign firms seek out domestic targets that are the best performers with the most valuable assets available. The question has lingered as to whether or not this is the case.

Picking cherries or choosing lemons?

For many years the evidence about targets of foreign acquisitions has been mixed. Some theories and data suggest that ‘lemons’ – domestic firms with relatively weak performance – are the most likely targets of foreign acquisition. Yet more recent empirical studies have pointed to ‘cherries’ as the most likely targets for takeover by foreign firms. The disagreement about which type of domestic firms – cherries or lemons – are pursued by foreign enterprises made it difficult to answer policy makers’ question about which of their assets, economic networks, and production possibilities were suddenly in the hands of foreign ownership.

The doubt over which types of firms were being acquired also raises concerns about the efficiency of international M&A markets. Ideally, market transactions should transfer resources toward their most efficient use. The same holds for M&A markets, which should transfer the assets of lesser performing firms to enterprises that can make better use of them.

If domestic firms are high performing cherries, it is not evident that a transfer of ownership of their resources to a foreign enterprise is optimal; being a cherry implies that a domestic firm is already using its resources effectively. Poor performing lemons might seem to fit the bill. Yet the question remains open as to why a foreign enterprise would choose to enter a market using resources that even a domestic firm – which had more familiarity with resident consumers, regulations, and distribution networks – could not use profitably.

It’s all in the timing

In Blonigen, Fontagne, Sly, and Toubal (2014), we show that the conundrum over whether domestic cherries or lemons are targets of acquisition can be resolved by considering not only the types of assets that foreign acquirers seek, but also the timing of takeovers. Indeed, foreign firms seek domestic targets that are historically high performing. In fact, when we look at foreign acquisitions that occur in the French manufacturing sector over the last decade, we find that even the least productive domestic target outperforms the typical firm in its sector in the years prior to acquisition.

See Figure 1 below, which takes advantage of detailed administrative data from France to illustrate systematic changes in firm characteristics as they transition from domestic to multinational status. We plot total factor productivity (TFP) for all manufacturing firms that are acquired by foreign owners between 1999 and 2006 relative to sector and year averages, from three years prior to the acquisition to four years after the firm is acquired. The middle line shows the relative detrended TFP for the average French firm acquired by a foreign owner, whereas the lines above and below show the relative detrended TFP for the 95th and 5th percentiles, respectively. In the years prior to acquisition, domestic targets of foreign acquisition do appear to be ‘cherries.’ They have all a TFP that is above industry-year average.

Yet despite the high performance of target firms observed several years prior to acquisition, Figure 1 shows that, prior to acquisition, targets realize significant productivity losses relative to other firms in their sector. The losses in productivity are so severe that by the time they are acquired, targets of foreign acquisition no longer appear to be cherries; on average they are indistinguishable from the typical firm from their sector. Put differently, in the years leading up to acquisition domestic targets are underperforming relative other firms in their industry. In these years, targets do look like ‘lemons.’

Rather than targets of foreign acquisition being characterized purely as top performers or underperformers in the market place, foreign enterprises seek out domestic firms that were previously the stars of their industries but then suffered a recent series of negative shocks. Hence, the targets of foreign takeovers are ‘Cherries for Sale.’

This timing of cross-border acquisition activity is quite intuitive. Foreign enterprises seek out targets that have the best and most valuable assets. And not surprisingly, it is the most productive target firms that had the largest incentives to invest in developing such assets. However, foreign enterprises can only offer viable takeover bids once the domestic firm has suffered a turn in fate, and is underutilizing it valuable assets. In this case it is better for the domestic firm to sell its assets to a foreign acquirer that can make better use of them.

Upshot

This timing of takeover activity implies that policy makers should have fewer concerns about relinquishing national ownership of its domestic enterprises, as the ‘Cherries for Sale’ are no longer the best and most valuable economic agents within their economic sectors. The observed timing of takeover activity also suggests the efficiency of cross-border M&A markets. Cross-border acquisitions appear to transfer productive assets, technologies, and distribution networks toward enterprises that can make better use of these valuable resources.

Published in collaboration with The World Economic Forum

Thanks to the authors: Bruce Blonigen, Knight Professor of Social Science, Department of Economics, University of Oregon, Lionel Fontagné, Professor of economics in the Paris School of Economics, Université Paris I Panthéon Sorbonne, Nicholas Sly, Assistant Professor, Department of Economics, University of Oregon and Farid Toubal, Professor of Economics, Ecole Normale Supérieur of Cachan; Associate Professor, Paris School of Economics; Scientific Advisor, CEPII